BostMyBusiness Uncategorized Digital Marketing + Gen-AI

Digital Marketing + Gen-AI

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BostMyBusiness provides an incredible digital marketing training in Greater Noida, where anyone can join and prosper with profound digital marketing training. The only eligibility is to have a passion for learning digital marketing in a short time to specialize in many of its aspects with real-time projects. The affordable cost is without any compromise in the quality of the digital marketing course. The digital marketing training center in Greater Noida offers various digital marketing courses from foundation to diploma courses in varying durations, including 100% placement support course. From SEO, strategy, to Google and Facebook ads, there are many tools to learn to develop a business from scratch, or make money as an affiliate or freelance marketeer and also land in a high profile marketing job with six-figure salaries. The digital marketing courses are fast becoming the most exciting game-changers in the job opportunity market. It has transformed the careers of many people to that of global standards. From minimum spending in digital marketing expenditure during early 2000, it is currently more than 300 billion dollars. Experts predict it to cross the 500 billion dollar mark by 2023.

Digital Marketing+ Gen-AI (50+ AI-Tools you learn)

Course Module

250 + Hrs. training and 32 Modules

Module 1 :

Fundamentals


  • What is Digital Marketing
  • Importance of Digital Marketing
  • How Digital Marketing Works
  • Digital Marketing tools
  • Why Digital Marketers are in high demand
  • Digital Marketing vs. Traditional Marketing
  • Digital Marketing fundamental certificate

Module 2 :

 Web Designing


  • Understanding about domain & hosting
  • About CMS and creating website
  • How to get Domain
  • Basics of HTML & CSS
  • Introduction to WordPress
  • How to verify WHOIS information
  • Add premium WordPress theme
  • How to activate your SSL Certificate
  • Setup Email address to your business

Module 3 :

 SEO/AEO/GEO/AIO


  • Introduction to SEO/AEO/GEO/AIO
  • Metrics to measure SEO /AEO/GEO.AIO performance
  • About Google search Console
  • Domain selection and URL structuring
  • Google mobile friendly test
  • How to do keyword search
  • Website Tracking Tools
  • Off-page SEO
  • Technical SEO

Module 4 : 

 Market Research


  • Introduction
  • Survey with Google forms
  • How to get response with your survey
  • Analysis your survey result

Module 5 :

  Email Marketing


  • What is Email marketing
  • How Email Marketing works
  • Mailchimp Account Setup
  • Email marketing Tools
  • Create Email campaign with Mailchimp
  • What are auto responders
  • Email marketing analysis

Module 6 :

  Content Marketing


  • What is content marketing
  • Objective of content marketing
  • How to write great compelling content
  • Keyword research for content ideas
  • Optimizing content for search engines
  • How to create magnetic headlines
  • How to check plagiarism of content

Module 7 :

  GOOGLE ADS


  • Introduction to Google Ads
  • Setting Up Google Ads Account
  • Understanding Campaigns & Adgroups
  • Select right campaign type
  • Understanding adwords algorithm
  • Understanding quality score
  • Determine bids and budgets
  • Understanding ad extensions
  • Advance campaign settings
  • Understanding types of keywords
  • Understanding types of keywords
  • How to set up conversion tracking

 Module 8 :

 GOOGLE ANALYTICS


  • Introduction to Google Analytics
  • Google Analytics account setup
  • Hot to add analytics code in website
  • Understanding bounce rate
  • Understanding filters & segments
  • Monitoring traffic sources
  • Monitoring traffic behavior
  • Add filter to remove internal traffic
  • Reporting tools for analysis
  • Analysis real time reports
  • Analysis audience reports
  • Link GA & GSC Account

Module 9 :

REMARKETING ADS


  • Introduction to Remarketing Ads
  • Understanding Pixels
  • How to create custom audience
  • Type of custom audience
  • Select right custom audience
  • Setting Up Remarketing Pixels
  • Customize Google Ads remarketing list
  • Customize Facebook remarketing list
  • Remarketing Setup-Facebook Ads
  • Remarketing Setup-Google Ads
  • Remarketing Ads platforms
  • Analysis of Remarketing Ads

Module 10 :

  FACEBOOK MARKETING


  • Why market your business on Facebook
  • Facebook page setup
  • Facebook Cover Image
  • Facebook page description
  • Tactics to get your first page like
  • Type of Facebook Post

 Module 11 :

 TWITTER MARKETING


  • Why market your business on Twitter
  • Profile Creation on Twitter
  • Accounts to follow
  • Twitter Hastags
  • Polls on Twitter
  • Twitter on your website

Module 12 :

QUORA MARKETING


  • Why market your business on Quora
  • Quora Marketing strategy
  • Quora Account Setup
  • Account optimization
  • Quora promotions
  • Quora Business page se

Module 13 :

   Instagram Marketing


  • Instagram Business Account setup
  • Types of Account on Instagram
  • Instagram content creation
  • Instagram reposting
  • Followers hack
  • Instagram hastags
  • Instagram Followers tools
  • Instagram Analytics

 Module 14 :

LINKEDIN MARKETING


  • Why market your business on LinkedIn
  • LinkedIn Account Setup
  • Account optimization on Linkedin
  • LinkedIn connection hack
  • LinkedIn viral posts
  • Blog traffic on LinkedIn
  • LinkedIn company page setup
  • Increase followers on LinkedIn Page

Module 15 :

YOUTUBE MARKETING


  • Overview of YouTube Marketing
  • Strategy of YouTube Marketing
  • Competitor Analysis
  • Youtube keyword search
  • Account setup and optimization
  • Youtube thumbnails
  • Youtube Monetization
  • Increase subscriber

Module 16 :

  Pinterest Marketing


  • Why market your business on pinterest
  • Pinterest Account Setup
  • Account optimization
  • Pinterest account to follow
  • Account verification of Pinterest
  • Pinterest Graphics
  • Followers on Pinterest
  • Post on Pinterest

 Module 17 :

 FACEBOOK ADS


  • keys to Facebook adverting success
  • How to setup an adverting account
  • Ads create tools vs. power editor
  • Type of Facebook advertising
  • Targeting by interests
  • Types of Custom Audience
  • Tips to write a winning ad
  • How to view your billing summary

Module 18 :

 LINKEDIN ADS


  • Why LinkedIn Ads is important
  • Facebook Ads vs. LinkedIn Ads
  • Account creation of LinkedIn
  • LinkedIn Ad Objective
  • LinkedIn Ad Format
  • Budget and scheduling
  • Billing and Account Setup
  • Campaign Creation

Module 19 :

   APP MARKETING


  • App store market research
  • Best ways to promote your app
  • Facebook ad : App Install
  • Google ad : App Install
  • Case Studies

 Module 20 :

 TWITTER ADS


  • Objective and types of Twitter Ads
  • Billing and account setup
  • Budget and scheduling
  • Campaign Creation
  • Case Studies

Module 21 :

ADVANCED FB ADS


  • Facebook Ads Funnel strategy
  • Integrating Instagram Creatives
  • Facebook Funnel creation
  • Facebook Instant Experience
  • Check your competitor running Ads

Module 22 :

   KEYWORD RESEARCH


  • Introduction to keywords
  • Why keywords important in SEO
  • Keywords research tools
  • Live Examples

 Module 23 :

 Content for SEO


  • Writing for SEO
  • How to check duplication
  • Check grammar of sentence
  • Check engagement of your conten

Module 24 :

LINK ANALYSIS


  • What is Link Analysis
  • Why Link is important
  • High Value link building techniques
  • Live Exercise

Module 25 :

SEARCH CONSOLE


  • Introduction to Google search console
  • Verifying codes
  • Google Search Console reports
  • Live walkthrough

 Module 26 :

 LEAD GENERATION


  • What is lead generation
  • Basic concept of lead generation
  • What is Landing page
  • Website vs. Landing Page
  • Understanding Lead Funnel

Module 27 :

BLOGGING


  • What is blogging
  • Importance of blogging
  • How to creating blogging
  • Tactics to create good blog
  • Guest Posting

Module 28 :

MOBILE MARKETING


  • Geo Targeting Campaign for smart phone.
  • Creating mobile website for wordpress
  • Measuring and managing your campaign
  • Various forms of mobile marketing

 Module 29 :

EMAIL AUTOMATION


  • What is Email Automation
  • Offer discounts strategically.
  • Improve your customer retention rate.
  • Personalize your customers’ experiences

Module 30 :

CASE STUDY


  • We provide you case study and
  • discussion of strategy of cases

Module 31 :

 Generative AI Tools in Digital Marketing (40+ Tools)


  • Students will master 40+ AI tools across content, SEO, ads, design, automation & analytics.
  • Learn how to save 70%+ time using AI-powered workflows.
  • Build real campaigns using AI for blogs, videos, ads & social media.
  • Gain future-ready skills (AI + Digital Marketing integration).

Module 32 :

Resume Building & Interview Preparation


Resume Building

  • Types of Resume (Chronological, Functional, Hybrid)
  • Resume Structure & Key Sections
  • Career Objective & Summary Writing
  • Education, Work Experience & Achievements
  • Skills Highlighting (Hard vs Soft Skills)
  • ATS-friendly Resume Techniques
  • Resume Do’s & Don’ts
  • Resume Templates & Live Review

Cover Letter & LinkedIn

  • Importance of Cover Letter
  • Writing an Effective Cover Letter
  • LinkedIn Profile Optimization (Headline, About, Skills)
  • Personal Branding & Online Presence

Interview Preparation

  • Types of Interviews (HR, Technical, Panel, Stress)
  • Common HR Questions & Ideal Answers
  • STAR Method for Behavioral Questions
  • Body Language & First Impressions
  • Dressing & Etiquette for Interviews
  • Salary Negotiation Skills
  • Mock Interviews & Feedback

Soft Skills Development

  • Communication Skills
  • Problem Solving & Critical Thinking
  • Time Management
  • Professional Email Writing
  • Confidence Building

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